“Is he gay?” asked Madonna. “Gay men take good pictures of me.” When I worked at the PMK PR firm in 1980, every time we signed a new client, Michael Maslansky (the “M” in PMK) used to have them photographed by Herb Ritts. I’m sure this had more than a little to do with Herb being represented by Michael’s wife Marysa, who had a photo agency called Visages, but the photos were always wonderful. I never met Herb until years later when I had my own company and was handling Paul Verhoeven’s “The Fourth Man.” For an Interview photo, Herb tiptoed me and the film’s Dutch femme fatale, Renée Soutendijk, up to the roof above the dilapidated structure that sat on the site of what is now the Chelsea Piers. It was obvious that we were trespassing and that made it fun, but you couldn’t help but wonder, “How much time had he spent prowling around all that broken glass and torn metal, before he found that perfect spot?” “I have no idea if Herb Ritts is gay, Madonna,” I said. “But I promi