Skip to main content

On This Day: 5th February 2012 - Madonna preformed at the Bridgestone Super Bowl XLVI Halftime Show.


The Super Bowl XLVI halftime show occurred on February 5, 2012, at the Lucas Oil Stadium in Indianapolis as part of Super Bowl XLVI. It featured American singer Madonna, with special guests LMFAO, Nicki Minaj, M.I.A. and CeeLo Green. In 2011, the National Football League (NFL) announced that Madonna would perform at the XLVI show. The singer collaborated with Cirque du Soleil for producing the show, while her longtime choreographer Jamie King was the music director; King in turn enlisted multimedia show producer Moment Factory. Madonna performed a total of four songs, starting with "Vogue" in a Roman-Egyptian setting, followed by "Music" where LMFAO assisted her. Minaj and M.I.A. joined during the performance of Madonna's then-new single "Give Me All Your Luvin'", and she finished off with "Like a Prayer", alongside Green.
Preparations started as early as January 2012, with the singer explaining that it was the most exhausting rehearsal she ever had. The costumes were created by fashion designers Riccardo Tisci, Givenchy, Miu Miu and Prada. Whole performance consisted of 500 total outfits including customized looks for musical guests and assisting performers. The team was allotted a total time of 7 minutes to set up the stage, 12 minutes for the performance and 8 minutes to disband it. The modular structure was assembled from a truck, along with a large white fabric at the front which acted as media screens for Moment Factory. Projection mapping was utilized by video hardware manufacturer Barco, with the films being modified for the spectators as well as television audience. The whole of Lucas Oil Stadium was decked with Sharpys lighting arrangements from Clay Paky, and the performance used Sennheisersound equipment.
Madonna was not paid for performing at the halftime show, which provides global exposure for promotion of an artist's material. The show was a commercial success, breaking the record as the most-watched Super Bowl halftime in history garnering 114 million viewers, the number being higher than the game itself. Keith Caulfield from Billboard reported 1,700% rise in sales for the singer's back catalog as well as strong pre-orders for upcoming releases. Contemporary critics lauded the halftime, but reviewers noted that Madonna was cautious of not causing any controversy with her performance. However, the event received widespread attention when M.I.A. extended her middle finger to the camera near the end of her verse in "Give Me All Your Luvn'", instead of singing the word "shit". The rapper was criticized, and the NFL apologized for their inability to blur out the sequence. The league later fined the rapper a total of $16.6 million as penalty, which was resolved through a confidential agreement in 2014.




Click This Link To View More Images


Comments

Post a Comment

Popular posts from this blog

The Making of Madonna’s First Album Cover

Carin Goldberg — the art director behind Madonna’s debut album cover — spoke to  the Cut  about her first experience with the then-unknown pop star. It’s the first question that anybody asks me, even today: What was it like to work with Madonna? People think that maybe something dramatic or interesting or kind of wild might have happened, based on, you know, Madonna’s persona. But I would say that Madonna was probably the easiest job I ever had — the most cooperation from a recording artist I think I ever had. She was a true professional, even at that young age. It was ’83, and at that point I had my own small design firm. Warner Bros. called and asked me to do her cover as a freelance designer. When I got the call, I rolled my eyes, because it was another [musician with a] one-word name. At that time it had become cliché to have a one-word name, because of Cher, so I remember thinking, God, it’s going to be one of those. So I really went into it with very little expec...
Post a Comment
Read more

September 24 1992, Madonna baring her breasts and blowing kisses, At The Jean-Paul Gaultier fashion show.

September 24 1992,   Madonna baring her breasts and blowing kisses, Billy Idol in double leather... we explore the fashion show that raised $700,000 for AIDS research Jean Paul Gaultier  is renowned for many things – his exceptional tailoring, his conical bras, his impassioned approach to sociopolitcal causes in fashion – and, on September 2, 1992, all of these elements united for a show that definitely mattered. In honour of  amFAR  (The American Foundation for AIDS Research), Gaultier held a fashion benefit whose runway included everything from lip-synching to Dr Ruth dressed in rubber to raise money for a cause that devastated (and continues to devastate) communities around the world. "Tonight will be about protection... wear rubber and protect yourself!" – Jean Paul Gaultier "Tonight will be about protection... wear rubber and protect yourself!" explained Gaultier before the show. "I think fashion can make people thin...
Post a Comment
Read more

On July 10 1985, The Playboy magazine issue of nude Madonna photos was released !!

Playboy  publishes nude photos of  Madonna  taken before she was famous. The singer did a number of nude photo shoots from 1977-1980, starting when she was an 18-year-old student at the University of Michigan looking for some extra cash and trying to form a band. Now a huge star,  Playboy  publishes some of the shots taken in 1979 and 1980 in a revealing spread. A year earlier, the magazine turned down nude photos of Miss America winner  Vanessa Williams , which their rival  Penthouse  published. "We think Vanessa genuinely didn't know what she was doing, didn't know her photos might be published," the article states. "Madonna, on the other hand, posed repeatedly for two noted photographers who routinely publish what they shoot." One of the photographers, Lee Friedlander, says of the shoot: "She seemed very confident, a street-wise girl." Madonna has little to say on the matter, but doesn't shy away. "I'm not ashamed,...
Post a Comment
Read more